A THING OF BEAUTY
Beauty, fashion and lifestyle blog that was started in April 2011. Now reaches over 10,000 readers globally.
A Thing of Beauty is a growing, well-recognized fashion, beauty and lifestyle blog.
Through weekly posts I have participated in over 50 nationally paid sponsored campaigns with major retails such as Walmart, Target, Walgreens and more, through influencer agencies.
I have been a brand ambassador for Walmart Family Mobile, as a representative of A Thing of Beauty.
I produce all photographs, text content, social media content and video content for A Thing of Beauty. I spend about 7-8 hours per week shooting, editing and compiling posts.
I use Google Analytics extensively to uncover trends, demographics and high-performing pages. I use a personalized dashboard to keep track of daily pageviews, bounce rates, time spent on page, and more.
I apply for individual blog post sponsorships and work one on one with account managers to deliver on client briefs. I'm given a brief with a selected theme and necessary content (links, brand messaging, etc.,) and use the client's ideas to craft a story around a product or service in a blog post.