Building a strong, recognizable brand is a key to success in today's digital age. Developing, strategizing, and protecting brand equity globally is a constantly evolving process that takes skill and forecasting not only to maintain, but to grow.
Current Corporate Marketing and Communications Specialist at Dayco Products, LLC, specializing in global brand development, strategy and protection.
Giving the Dayco global brand identity a modern and clean update
Reaching over 10,000 readers monthly through A Thing of Beauty, a beauty fashion and lifestyle blog, founded in 2011
Design and rollout of the new Dayco tagline, updated in March 2015
Building a brand takes strategy, reassessment and an eye for timeless design.
From layouts to color correction to brand identity formation, highly-executed graphic design is a necessity for the modern business.
Blogging is a simple yet effective way to translate a brand's goals and products into a story an experience for readers.